Monthly Archives: January 2025

Prototype interfaces using AI, by Obra Studio

- Posted in ai speaking

I am working on a new talk. I’d like to give it in several venues if I find interested parties. Here is the outline of the talk below: In this talk, I would like to present a workflow to prototype interfaces using AI. In this workflow, we are using prototypes to validate an idea; to […]

Obra – 1,5 months in – How it’s going?

- Posted in build-in-public obra-studio process

I’ve noticed that a lot of people are following my story, which incentivizes me to write. Currently, I am doing design work for a start-up I believe in, while also juggling recruiting and business development. I am working 10 to 12 hour days and most weekends. It’s not sustainable, but I have the energy. My […]

Dear designer

- Posted in hiring obra-studio

Dear designer, Thank you for your first year at Obra. In this year, we did a lot of work as a team. As a founder, I’m happy we grew the team to seven people. Now we have a solid base of designers to grow the company once more. We’re aiming to become a design reference […]

Our logo design process

- Posted in workflow

A client might come to us with the question to design a logo; but in our minds, it’s the start of a larger branding process. A logo can hardly be designed in isolation; it’s necessary to cement it within a cohesive brand, with considerations for typography and colours. Ideally, there is room to work on […]

HTML prototyping with AI

- Posted in workflow

As I mentioned in my previous blog post about AI wireframing, your biggest asset as a startup is speed. The last two workdays were spent using a combination of Claude, Figma, Cursor, and Wispr Flow to work on an HTML prototype. I created a large desktop React prototype with seven modules (launch checklist, [secret module […]

User interface wireframing with AI and speech dictation

- Posted in workflow

As a start-up, your biggest asset is speed. I’ve used a new technique that I’ve called prompt wireframing where I use a combination of tools to get the job done. There is this moment in a project when it’s unclear where things are going. There are designs somewhere. There’s a user story spreadsheet somewhere else. […]