- Posted in hiring obra-studio ondernemen
As mentioned in my blog post end of the trip I will post some details the next few days about some conclusions I had during this business trip. I suppose once I have everything set up, this business blogging will more or less stop, but now that I am actively building the company, it’s interesting to write […]
- Posted in obra-studio ondernemen
My business trip to Belgium is nearing it’s end. It’s been a productive three weeks with a lot going on. Now the time comes to return back to Mexico. I can look back at a productive period where I got lots of work done and set up the logic for the rest of the year […]
Within AI, there were a few “breakthrough” moments after I thought that there wouldn’t be any breakthrough moments any more. After OpenAI’s GPT4 released, there was a period of around 6 months where I felt what we could get from AI kind of stagnated. But all in all I felt AI was a helpful tool, […]
I am working on a new talk. I’d like to give it in several venues if I find interested parties. Here is the outline of the talk below: In this talk, I would like to present a workflow to prototype interfaces using AI. In this workflow, we are using prototypes to validate an idea; to […]
- Posted in build-in-public obra-studio process
I’ve noticed that a lot of people are following my story, which incentivizes me to write. Currently, I am doing design work for a start-up I believe in, while also juggling recruiting and business development. I am working 10 to 12 hour days and most weekends. It’s not sustainable, but I have the energy. My […]
- Posted in hiring obra-studio
Dear designer, Thank you for your first year at Obra. In this year, we did a lot of work as a team. As a founder, I’m happy we grew the team to seven people. Now we have a solid base of designers to grow the company once more. We’re aiming to become a design reference […]
- Posted in workflow
A client might come to us with the question to design a logo; but in our minds, it’s the start of a larger branding process. A logo can hardly be designed in isolation; it’s necessary to cement it within a cohesive brand, with considerations for typography and colours. Ideally, there is room to work on […]
- Posted in workflow
As I mentioned in my previous blog post about AI wireframing, your biggest asset as a startup is speed. The last two workdays were spent using a combination of Claude, Figma, Cursor, and Wispr Flow to work on an HTML prototype. I created a large desktop React prototype with seven modules (launch checklist, [secret module […]
- Posted in workflow
As a start-up, your biggest asset is speed. I’ve used a new technique that I’ve called prompt wireframing where I use a combination of tools to get the job done. There is this moment in a project when it’s unclear where things are going. There are designs somewhere. There’s a user story spreadsheet somewhere else. […]
- Posted in lifelog year-in-review
As the year draws to a close, I saw a few “year in review” posts pop up, like this one by Pawel Grzybek. This seemed like a good idea, so I wrote one. I used to make these year in review websites, where I would experiment with new technology. I also used them as a […]